The Foundation Check

14 quick questions about 2 minutes free

See which part of your marketing foundation is solid, which part is leaking, and where to start. Answer honestly. Nobody sees your answers but you.

1 Can you say who you help and what you offer in one sentence?

Yes Partly No

2 Would a stranger understand what you do within 5 seconds of seeing your website or Google profile?

Yes Partly No

3 Can someone on a phone call you with one tap from your website?

Yes Partly No

4 Does your site load quickly and have one clear main button (call, book or quote)?

Yes Partly No

5 Do you use an email address on your own domain, like you@yourbusiness.com?

Yes Partly No

6 Do you have a list of past customers' emails you could send a note to?

Yes Partly No

7 Is your business name, address and phone written exactly the same everywhere online?

Yes Partly No

8 Have you checked your listings on Apple Maps, Bing, Yelp and Facebook in the last year?

Yes Partly No

9 Have you claimed and verified your Google Business Profile?

Yes Partly No

10 Are your category, hours, services and photos up to date?

Yes Partly No

11 Did you get at least one new review in the last month?

Yes Partly No

12 Do you reply to every review, good or bad?

Yes Partly No

13 Do you know how many calls and form requests you got last month?

Yes Partly No

14 Do you ask new customers how they found you?

Yes Partly No